{"id":5179,"date":"2021-04-09T11:57:16","date_gmt":"2021-04-09T11:57:16","guid":{"rendered":"https:\/\/flymediatech.com.au\/?p=5179"},"modified":"2021-04-09T11:57:16","modified_gmt":"2021-04-09T11:57:16","slug":"what-all-you-should-know-about-the-history-and-evolution-of-digital-marketing","status":"publish","type":"post","link":"https:\/\/flymediatech.com\/australia\/what-all-you-should-know-about-the-history-and-evolution-of-digital-marketing\/","title":{"rendered":"What all you should know about the history and evolution of digital marketing?"},"content":{"rendered":"<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\"><b>History and Evolution of Digital Marketing <\/b><\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\">With the increased demand for experienced <\/span><\/span><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\"><b><a href=\"https:\/\/flymediatech.com.au\/digital-consultancy\/\">Digital Marketing Consultants<\/a> in Sydney, <\/b><\/span><\/span><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\">it is important to understand how it evolved with time. If you are looking for the best company for <\/span><\/span><a href=\"https:\/\/flymediatech.com.au\/\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\"><b>digital marketing Sydney<\/b><\/span><\/span><\/a><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\">, then make sure that you research and then make the final choice. Let\u2019s dive into the history of digital marketing. <\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\"><b>Do you know when was the first time the \u2018Digital marketing\u2019 term was used?<\/b><\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\"><b>1990. <\/b><\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\">With the entry of the internet, the digital age changed and for the better. This was the time when the web 1.0 platform was found, but the user did not have the leverage to share information over the web. Till this time, the marketers were not aware of the importance of digital platforms. They were in dilemma whether the strategies will prove beneficial for them or not. <\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\"><b>Do you know when the first clickable banner was made?<\/b><\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\"><b>1993<\/b><\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\">At this point, a first-clickable banner was made and after that hotwired purchased a few banner ads to advertise the services. From here, the work of digital marketing saw a huge change. <\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\"><b>Do you know when Yahoo was launched?<\/b><\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\"><b>1994<\/b><\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\">Along with Yahoo, different technologies came into the digital world. You might not know but in the first year of its launch, Yahoo users were 1 million. This has given a new wave to the world of digital marketing. The website owners understood they need to have their website on the top of the search engine to gain increased benefits\/ <\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\"><b>Do you know when smaller search engines came into existence?<\/b><\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\"><b>1996 &#8211; HotBot, LookSmart, and Alexa<\/b><\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\"><b>Do you know when Google was born?<\/b><\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\"><b>1998<\/b><\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\">Yahoo let people become familiar with Yahoo web search and MSN search engine launched by Microsoft. After 2 years, the smaller search engine impact started reducing or they completely vanished.<\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\"><b>Do you know when youtube was launched?<\/b><\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\">In <\/span><\/span><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\"><b>2005<\/b><\/span><\/span><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\">, youtube was launched. <\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\"><b>Do you know when digital marketing saw a rise?<\/b><\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\"><b>2006<\/b><\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\">This was the year when search engine traffic saw the boost which was not expected or seen before. In a single month, web traffic was reported to rise by 6.4 billion. <\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\"><b>Beginning of web 2.0<\/b><\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\">Web 2.0 helps the business and user to interact with each other and this resulted in different benefits. The information flowed from one channel to another with ease. At that point, digital marketing and advertising were increased by $2.9 billion. <\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\"><b>Important milestone in Internet marketing<\/b><\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\">Internet marketing was changed with cookies. As it allows to track the user browsing habits or what type of pattern they use. As it allowed us to tailor the marketing solutions and promotions were made with much ease. <\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\"><b>What was the purpose of the first cookie?<\/b><\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\">The first cookie helped to record the user habits and gradually changes were made to collect user data. <\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\"><b>Digital marketing is what your business needs<\/b><\/span><\/span><\/p>\n<p align=\"left\"><span style=\"color: #0e101a;\"><span style=\"font-size: medium;\">Depending on the current scenario, you need internet marketing to reach out to the general public. Whether you are a healthcare professional, interior designer, have an e-commerce website, or any other business, through online marketing you can promote your services on a wider scale. Want to make a difference in your business growth, we are to help you with effective solutions!<\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>History and Evolution of Digital Marketing With the increased demand for experienced Digital Marketing Consultants in Sydney, it is important to understand how it evolved with time. If you are looking for the best company for digital marketing Sydney, then make sure that you research and then make the final choice. Let\u2019s dive into the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5180,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-5179","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing"],"_links":{"self":[{"href":"https:\/\/flymediatech.com\/australia\/wp-json\/wp\/v2\/posts\/5179","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/flymediatech.com\/australia\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/flymediatech.com\/australia\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/flymediatech.com\/australia\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/flymediatech.com\/australia\/wp-json\/wp\/v2\/comments?post=5179"}],"version-history":[{"count":0,"href":"https:\/\/flymediatech.com\/australia\/wp-json\/wp\/v2\/posts\/5179\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/flymediatech.com\/australia\/wp-json\/wp\/v2\/media\/5180"}],"wp:attachment":[{"href":"https:\/\/flymediatech.com\/australia\/wp-json\/wp\/v2\/media?parent=5179"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/flymediatech.com\/australia\/wp-json\/wp\/v2\/categories?post=5179"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/flymediatech.com\/australia\/wp-json\/wp\/v2\/tags?post=5179"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}