Flymedia Technology Case Study For Restaurants Based in Australia
Indian Restaurants In Australia
Location: Australia
Business Background
These Indian restaurants are among the leading restaurants in Australia. They provide a wide range of Indian Cuisines and are established in major cities in Australia, such as Brisbane, Melbourne, and Sydney.
Market Competitor
Their competitors are other Indian restaurants in the city with well-established websites and multiple high-quality backlinks.
Project Goal
Restaurant owners reached out to Fly Media Technology and wanted our digital marketing services, which include website development, SEO, SMO, PPC, Content Writing, Google Ads and Graphic design services. The clients wanted to get a higher ranking for multiple keywords and increase their lead generation.
Strategy
01
Develop a dynamic and responsive user-friendly website.
02
Achieve the highest ranking for 100+ keywords.
03
Generate SEO-friendly, original and optimised content for easy website crawling.
04
Run PPC, SMO and Google Word campaigns to increase lead generation.
05
Create high-quality graphic designs to increase user engagement.
Results:
After six months of the project, the results were:
Engaging and dynamic website with SEO-optimised and original content. Highest ranking achieved for 100+ keywords. A significant increase in sales, organic search, lead generation and user engagement from SEO and digital marketing campaigns.
Before
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After
Google Analytics Home
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Learnings: Major learnings from the project:
01
Website development is crucial for sustainable growth, both online and offline.
02
An effective SEO campaign can help the business greatly in attracting potential loyal clients.
03
SEO-optimised and original content can boost business visibility and credibility.
04
High-quality graphic designs help increase brand recognition and boost brand awareness.
