Google has slowly and steadily started to remove all of its country-specific domains in an essential manner. This change began to roll out in April 2025 and is gradually making its way through the existing domain. Although the users are now redirected to the main website, it does not mean that Google no longer complies with the nation-specific laws and regulations. This decision was thoroughly made to streamline the user experience. At FlyMedia Technology, we understand that this can have a lasting impact on your website’s SEO strategies.
In this blog post, we extensively discuss how eliminating country or region-specific domain clouds impacts a website’s SEO capabilities. With the help of our service, you can make certain that you are able to thoroughly and extensively ensure that you can combat these changes and effectively retain your current SEO positions.
How Will Eliminating Country-Specific Domains Impact SEO?
Eliminating country-specific domains can thoroughly impact SEO in any of the following ways:
Reduced Geographical Signal
This change will thoroughly and extensively lead to a reduction in the geographical signal in an essential manner. ccTLDs will no longer act as a way to identify and signal geographic relevance in search results.
Reliance on Other Factors
Moving forward, Google will more likely rely on other metrics. One needs to make sure that you are able to thoroughly manage all these different metrics. This can be done thoroughly based on the information available through Google Search Console as well as the language of the content itself.
Change in Content Strategy
Google’s extensive elimination of all country-specific domains can thoroughly and extensively lead to changes being made in the content strategy itself. Websites will more likely need to create more localised content and ensure that they can partake in other localisation strategies to target their local consumer.
Pay Attention to Localisation
As these changes are being implemented, it is essential to ensure that you can thoroughly and extensively address the possibility of localisation. For every location you target, you need to make sure that you are able to create unique, hyper-specific content for the same.
Leverage Subdomains
Furthermore, you can also create specific domains and subpages on your website that signal a particular version of the website using subdirectories in an essential and effective manner. This will be automatically flagged by Google at large.
Conclusion
Since April 2025, Google has started to eliminate all of its country-specific domains in an essential manner. They have made this decision in order to streamline the user experience by redirecting everyone to the main .com domain. Despite removing the domains, you can thoroughly and extensively rest assured that Google still complies with your country’s specific regulations. However, this also might impact your ability to engage in SEO services. With the help of experts at FlyMedia Technology, you can make certain that you are able to understand these changes and explore the ways in which they might impact your SEO strategies.