What you should know about the medical web development design process?
With the COVID outbreak, it has been seen that the demand for medical specialists is increasing. In the last few months, it has been seen that online searches have increased by 20%. The healthcare website is the need of the hour, and getting it done right is important so that the patients can get the desired services they are looking for. For the medical business, comes the need of getting the services managed in the right manner. To get going in the right direction, you need to get assistance from the experts of Website Development in Ludhiana. One such name which has proven to be a game-changer for the medical businesses is Flymedia Technology which is a well-known name in the world of the best Digital Marketing Company in Punjab. So, if you are in search of an SEO company to boost your healthcare sector’s effectiveness and increase the flow of patients, then our professional team can help you do that effectively. Key features of medical web development Work as per the medical compliance guidelines Medical service providers deal with protected health information every single day. When we talk about sensitive information in regards to symptoms, patient form, financial credentials, and much more, everything has to be done in the right manner. There are 4 basic rules which are important to incorporate like privacy, security, enforcement, and breach notification. When the patient comes to your website they need to get access to the protected health information and they must be notified about the data violation. Make sure to include a privacy policy With medical websites there is a lot of sensitive and confidential data, so you need to be extremely particular with the privacy policy. In the policy you need to mention the type of data you collect from all the users, specific tools used, and the way data is processed. In the end, you need to make sure that the data is kept safe no matter what. SSL certificate is essential Whether your medical website sells anything or not, you need to use the SSL or HTTPS certificate. Incorporating the security protocols makes sure that your website is in a secure link with the server. By doing so, it makes sure that the data travels in the form of encryption. Web responsiveness to the highest Web responsiveness is an important part of the present time. The website must look best in terms of quality, and the customer can view the website on a tablet, smartphone, or computer screen. If your website is not able to give the user desired experience, then they will not come to your website again to avail of your service at any cost. So, you need to make sure your website is responsive, and the customer has the best experience. Load time should be quick The website loading time should be way faster than you can think of. Make sure the website loading speed does not go way more than 2 seconds. If it takes more than 2 seconds then customers will not come to your website to get the desired services. Moreover, Google even values websites that have quick load time.
Which non-SEO ways can help increase the traffic on the website?
No doubt, SEO is the optimum way with the help of which traffic can be increased. But according to the experts of the SEO company, “There are sometimes when we cannot rely on SEO only. And also sticking to monotonous methods cannot help us to maintain the results. There might come a time when you encounter traffic that starts to get declined. This is why it is important to take diversified methods into account. We being not the experts do not have the required knowledge of: Which Strategy to carry out? When to carry out? So it is always suggested to hire a digital marketing company in Punjab that offers a comprehensive package of variegated strategies to elevate the traffic. Note: If you do not know, whom should you hire, then go for: Fly media Technology – The best website development company in Ludhiana can offer you the best website related services – Designing, Development and SEO services. Is it possible to grow traffic without the help of SEO? Since we know that none of the traffic is equal and SEO alone can’t bring about high-quality traffic. Here, you need to note one point: If you are not an expert in carrying out SEO strategies at an advanced level, then it will be better to keep on shuffling the strategies. Strategies To Increase Traffic Without Seo Content Marketing With content marketing, we can make our brand advertised with high-quality content. In this strategy, we can include all of the following: Blog Posts Podcast Episodes Infographics YouTube Videos Downloadable PDFs Paid Ads This way is highly beneficial but of course, it requires you to pay huge sums of money. Who opts for this option? The businesses that cannot wait for 2 to 3 weeks to obtain the results, usually find this option highly convenient. With paid ads, it is possible to get hundreds, even thousands of clicks in the same day. It does not help to show your ads on the search engines, rather all the social media platforms are taken into account. Best use of the social media One of the best strategies to bring about the results is the use of social media platforms. With such platforms, it has been possible to interact with your potential customers. As we know everybody is using social media these days, so it could be deemed as the best platform where we can meet people and convince them to buy the products. Link Building If you were looking for the optimum solution to get your website ranked, then link building accounts for 43% of that. Since it is the algorithm that decides at which number your website is supposed to be shown, the link building has enough capability to make the website ranked. Final Comments It surely matters which way you are following to reach your destination. Because the chosen way decides whether your way is worth offering you permanent results.
Which ways will prove effective in increasing the traffic on the website?
When asked by beginners working in an SEO company, “Which thing do they find most difficult in digital marketing?”. They answered, “Driving Traffic to the website.” So in this blog, we have gathered all the pieces of the information that will help you to get acquainted with the best-proven ways to drive the traffic. Let Me Make You Comfortable If at some point you think that you cannot follow any of these ways to drive traffic to your website, then please rely on the professionals. We at Flymedia Technology – The best digital marketing company in Punjab has expert staff who have the greatest experience in carrying out these ways in result-oriented ways. Do Not Forget To Research The Keywords These are highly crucial as based on these it becomes easy for the search engines to provide the required content to the user. Also, if you have researched which keywords are people searching the most, then it will become easy for your content writers to frame effective content. Did you know? When it is about website development in Ludhiana, then Flymedia Technology is recognized for providing real-time customised user experience. Content Is Decisive Content emerges as the decisive factor for the algorithm of Google to know whether your website is able enough to drive the traffic. Because the sites which are approved by google for having unique content are seen as reliable websites to the SE visitors. Generation Of Backlinks Via Guest Posts Guest Posts are an effective way to: Generate the great backlinks Boosting of the referral traffic Enhancing Search Engine Results Page Note: Do not write guest posts for the website without performing the quality check. To find out whether the website is worth for the guest posts or not, you should check their: Domain Authority Guest Posting Guidelines Keep Your Social Media Interactive Social media is a great platform not only for individuals who want to socialise despite being introverted. Instead, it has helped many of the businesses to grow tremendously. Usually, all the businesses can take the massive benefits from social media by: Being consistent with the posting Interacting with the followers Reposting the content Using relevant hashtags Updating the bio-links Changing the cover photo monthly Tagging influencers Framing enticing captions We Can Use The Paid Advertising As Well If you are in the hurry to achieve the required outcomes and cannot wait for the organic outcomes to show results. Then counting on the paid advertising methods is the key. Try To Reach To The Influencers The influencers always want to reach the maximum audience. The businesses can help them to widen their audience sphere. These influencers can also help you to enhance the traffic outcomes at your website. You should tag the influencers at the relevant content. Invite them for the interview sessions You can pay them to run sponsored posts All of these things can help you to increase the traffic to your website. Final Comments! If you want to provide additional information on any of the above-mentioned aspects then please write an email to us. We shall be very happy to get the reviews.
Why has G-Suite become the favourite collaboration platform for all the companies?
According to the experts practising in the SEO company, “In the recent few years, the business environment has grown out to be more competitive. And to cope with its pace the technological advancements are also taking place side by side. Such advancements aim at increasing the productivity and the efficiency of the business.” One such advancement in the form of the premium quality facilities is – “G-Suite”.It is used as a medium of resource exchange in almost every digital marketing company in Punjab. It is regarded as the best cloud-based solution of today’s times. Let’s know about the benefits of using G-Suite. Easy Document Sharing No matter which kind of business you are in, whether you are in the accounts-handling department or you do website development in Ludhiana, you will always need to collaborate with your team members. It is the key to maximum productivity and high-level efficiency. Benefits of using G-suite for document sharing: Control over accessibility With more than one team we can edit the file simultaneously. Great file storage Before the introduction of the G-suite, file storage was emerging as a huge problem in all sectors, businesses and corporations. But with G-suite cloud computing, a great deal of the data can be safely stored online. What more? G-suite offers a free version in which you can store a maximum of 15 GB of data. To subscribe to the paid version, you get access to the premium features. It will be completely your choice whether you want to switch to the paid version or not. You can have your domain name G-suite always offers costumes with highly facilitating features. When you think of using G-suite, then you can customise the emails of your employees to make these sound more professional. The company can maintain the account This is mainly beneficial to the company itself as the owners are granted the facility of accessing the accounts of those employees who have left the company. Need not sign in again and again Using G-suite will make you free of the hassle of signing into your account repeatedly. You just need to sign in once and then click on the “Save Password’ option that is there in the pop-up window. Customisation is great You are free and allowed to customise the user interface. You can place the logo of your company to make it sound more professional instead of the google logo. All devices can have the best experience No matter which kind of device you are using in the G-suite, each one of them can experience the best and the seamless exposure to all the facilities. Added Security With the 2 step verification, it becomes easy for Google to provide premium level security. Final Comments! G Suite has become a favourite for all businesses with advanced level features and benefits. If you know some of its features, which we did not have mentioned in the blog, then please let us know. We shall try to include that in our upcoming blogs.
Choosing b/w: How are WordPress and drupal different from each other?
Are you having difficulty understanding the difference b/w WordPress and drupal? First of all, if you would like to get your website designed or redesigned then make sure to look for professionals for Website Development in Ludhiana. With that said, you have to get the services from the Best Digital Marketing Company in Punjab to get the website rank on the top. Flymedia Technology is one of the names which provide the in-house service being the best digital marketing and SEO company. Let’s get started to understand the difference between the 2. How does the content management system work? WordPress It is one of the most used content management systems since 2003. It accounts for around 40% of the websites which is a great number in itself. Some of the well-known entities using WordPress are: Whitehouse.gov Sony Mobile Mercedes Benz TechCrunch The New Yorker Drupal Drupal has been there since 2000 and it accounts for around 2.3% of websites and in the CMS market, its share is around 4.6%. The well-known website using Drupal are: University of Colorado State of Colorado The Economist Dallas Cowboys Nasa.gov What are the benefits? WordPress Feature of extensibility It is easy to extend and that too without getting assistance from custom development. If there is the right extension then WordPress can do wonders. Easy to use Due to its user-friendly approach anyone can use it Make it easier to get help A massive amount of people are using it so it allows them to fix any issue with ease. Minimal development cost If you would like to have something different then WordPress is what you have to go for. Drupal Allows the user permission With WordPress, there are single-site ships and just 5 basic roles. But when it comes to Drupal then it is easy to create new roles and every user will have their own permission set. Custom content views and types Many people prefer Drupal’s content type to be more flexible as compared to the WordPress one. Helps to provide multi-language support The function of multilingualism helps to reach the core which makes it much better. Handle data With WordPress, it is much easier to handle a lot of data as compared to WordPress. How to extend the website? Be it Drupal or WordPress, the website can be extended in both options. In terms of functioning, the add-ons are referred to as plugins and for Drupal, it is known as modules. In terms of improving the website aesthetics, be it Drupal or WordPress, it is termed as themes. What about the themes and plugins? If we talk about the raw numbers then WordPress has a much better number of extensions. This means that the word-press ecosystem is much better in terms of size and importance. Final word! Technicality is difficult to understand when you are not familiar with the approach or have used it practically. This is why you have to let the professionals do the work and get the best results to make your website stand out.
Available options in web development – Core Programming, CMS & Frameworks
If we talk about web development, then it is a majorly broad term in itself. It is all because of the websites that have been ruling the internet world for the last decades. Many people compare websites with technologies, but they must know that technologies come and go, but websites will never go out of trend. Every business owner needs to have these for running the business smoothly. According to the expert SEO, “People are relying on the website development in Ludhiana, as they know that 70 to 80% of the traffic can be obtained from the website itself.” Here the business owners must know that if their primary goal is to not only come up with a well functioning website only, but they also want to be consistent on the social media platforms, then hiring the digital marketing company in Ludhiana that will offer the comprehensive business services will be good for them. When it will be about the web development, you will be left with the following options: Core programming If you want to build dynamic websites, then you have the option of using the core web programming languages such as: PHP ASP.NET With these languages, you will be able to build complete websites in which you will be allowed to add dynamic components too. Content Management Systems The predominantly chosen option is the usage of the content management system. These are the kind of the preconfigured websites that are built with extreme ease. These are built with some simple rules and templates. The usage of the templates ensures that the time for the development gets reduced. Some really good examples of the CMS are as follow: WordPress Joomla Magneto Drupal With the help of the frameworks Frameworks are responsible for providing the developers with the particular benefit advantages that the frameworks have to offer. As you might know that these frameworks are based on some of the core programming languages such as: CodeIgniter PHP Download the templates Who does not know that the extremely rapid and convenient option to build a website with ease is to download a template? The predesigned templates are easily available at quintessentially economical prices. The modification of these templates can be done as per your requirements. A little piece of advice If you want to get build up with the influencing website which has incorporated all the smart features in it, then you must consider approaching the famous web development company in Ludhiana which is Flymedia technology. Approaching us will never let you regret it. We make sure that our clients are not only provided with quality services. But along with that, we offer them the economical packages that impress them the most. If you also want to shine in this online world, then please book your appointment with us. We shall be very happy in presenting you with our approach to making the websites rank higher.
Everything you should know about the Google Search Console Security Issues
Google Search Console is a tool/service by Google to assist you with a number of tasks for your website like: Monitor and maintain the website Troubleshoot the website presence Fix the issues Make sure Google can find the website The technicality of this aspect is difficult to understand if you are not from the website development or online marketing world. Your preference here should be to get the services of the best team of professionals for the Website Development in Ludhiana. Coming back to the point we are going to talk about what kind of Google Search Console Security issues are being reported. If you are experiencing any kind of problem with your website or how to effectively manage the online presence, then you have to get the service from the best Digital Marketing Company in Punjab. Flymedia technology is one of the well-known names in the field of web development and SEO Company. Hacking and Social Engineering The security issues by the Google Search Console can be divided into 2 different categories: Hacking Hacking can be categorized into different types but the most common is URL injection. It occurs due to outdated software usage or stolen credentials & this way the user can get ahold of your website. From stealing your data to affecting your online presence, they can do a lot of things. The reports have told about the 3 major types of hacking which includes: Injection of URLs Hackers create new pages with spam links and they will redirect to other websites. Injection of content Hackers add unwanted content on the website which leads to the creation of spammy or gibberish text. Code injection Hackers add some kind of code that can affect the way the website works. How is a hacker able to get into the website? A hacker will look for something vulnerable on the website be it a directory or the software is not updated. So, if the directory has open permission then your website is likely to get hacked. In addition, the hacker can get into your website by using widgets or plugins (3rd party applications). Social Engineering Social engineering is about performing not-so-desirable tasks online which can include downloading malicious software or revealing some relevant information. You can consider the situation of phishing in this part. With the Google Search Console, you are likely to get a signal that something unwanted is happening on your website. But, it is also important that you check the security issues at least once so that you do not experience any issues. Social engineering can include the following: Misleading content It is like tricking the visitor to share the credit number or password. Misleading ads It will display untrustworthy ads and install software that is not even required. Additional Security Issues Not required downloads Harmful downloads Malware software Unclear mobile billing Final word! It is all about paying attention to what exactly is happening with the website and once you get any signal from the Google Search Console it is better to take action at the earliest. Still, figuring out what to do next? Then get in touch with our team of professionals who understand the online and web development world to give you the best results.
5 Critical factors which are must to consider to make the website rank high
Why is it always needed to consider ranking on google? As we all know, among all the other search engines like bing and yahoo, google has dominated them all by winning the trust of the people. 70% of the Internet users use google for any search-oriented work. When it is about making your website rank on the top, then only a good digital marketing company in Punjab knows how to make a particular website rank high on this most popular search engine. If you are also thinking of approaching any kind of SEO company to make your website greatly optimised, then choose the right one. If you want some suggestions, then how about hiring fly media technology which is the best website development company in Ludhiana. Astonishing knowledge There are over 200 factors that are highly responsible for making a website rank on google. The SEO executives of this company take all the below-mentioned factors into account to make the particular website rank high. A Great Content As we all know “ Content is the king”. We cannot expect our website to rank high if we have done no efforts to make the content seem appealing and informative to the reader. By high-quality content, we do not mean the one, which is very well framed and does not have any grammatical issues. Rather we mean the one which is full of graphics and videos. Also when it is about content creation, then the content writers must create something unique, fresh and extremely helpful for the users. When your content comes out to be effective, then there are high chances that Google will try to make it rank higher by enlisting on the SERP. Backlinking As we all know that the web pages which do not have any backlinks do never encounter the backlinks. These are an important part of Google’s ranking algorithm. Backlinks are like the pivot-of-confidence as far as your website is concerned. With the collection of all such votes, google determines whether your website should rank in the top 10 results. Search Intent The topmost preponderant factor which google never skips paying attention to and that is the search intent. By search intent, we mean to provide the reader with something which he is looking for. For example: If you are publishing the content for those users who want to know about the Indian recipes, then before writing the content you should, first of all, consider publishing only tha[t content which the reader will be looking for. Website Loading Speed 80% of internet users tend to lose fat on a particular website if it is quintessentially high time to load. Mobile Friendliness As we all know, we only use the systems or the laptops when it is about the accomplishment of some official work. But for our personal uses, we find the bruising through the mobiles as effective as it can be. Bottom Line The above-mentioned factors are responsible for making your website rank in the top 10 ten list. If you want to know about more such factors, then please let us know. We try to publish our forthcoming blogs on this topic.
What is meant by long-tail keywords? How to find and use them for the website?
Are you facing a problem getting the website ranked for the high-competition keywords? In that case, you need to use long-tail keywords. The professionals of the best Digital Marketing Company in Punjab will suggest to you the best tactics to get that surprising customer attention your business deserves. Flymedia Technology is one such in this field. Our SEO company is handling the projects of many well-known medical experts, restaurants, training institutes, and much more. We have an in-house team of professionals for Online marketing and Website Development in Ludhiana. What is meant by the term long-tail keywords? The long-tail keywords are known with low search volumes. No matter what people think, it is not linked to how long or short a keyword is. It is important to understand that Google searches are unpopular and specific (We are talking about some of them). When we start searching we can find that many searches are unspecific. How to look for what people are searching for? Now, this is the most common concern that people are not able to understand what the user is searching for. Well! Here’s how you can do that: Understand the customer’s mind You need to think like your customers on how they will reach your service or product. Interact with customers Interaction is extremely important to understand what is going on in their mind. Check the online groups Many people like to talk about specific products. Therefore, you should go through Facebook Groups and other social media platforms. How to get enough search volume through long-tail keywords? How to get a ranking for long-tail keywords? Your focus should be on the head-term. You need to grab the top-ranking pages for the long-tail keyword, you should look at the organic keywords, and look for the 3 to 5 keywords that help in bringing the most traffic to the web page. If you can get rank for the head keywords, then you are surely going to get a lot of traffic. In addition, if you come across a topic with a similar search volume then you should go with the one which gets more traffic. How to get the ranking for topical long-tail keywords? These are referred to as low-volume search queries and these are not included in the broader topic. There is no need to target the broad competitive topics through the topical long-tail keywords by ranking from 20 to 50 of them. One of the more effective tactics which you can use is the modifiers. One of the best parts about SEO is that it uses the location to check the service keywords or product & create dedicated pages for the specific service area. Final Word! Indeed! Long-tail keywords are not as straightforward as they might seem. Here, it is important to understand that low-volume keywords are the ones that do not get the ranking easily for the high-volume keywords. In addition, these are included in the broader topics and Google is going to show the results for the keywords which are not that popular. Attention should be paid to the details to get increased website traffic. To make that easier and effective you should get the professional’s help.
What Is The Importance Of Using Google Trends For Keyword Research?
Keyword Research Critical Part Of The Online Marketing According to the executives of the SEO Company, “Half of the online marketing strategy starts giving you the desired results when you start taking the right keywords into account.” Finding high ranking keywords is the most critical part of digital marketing. This is the main reason that those who do not have the right knowledge for keyword research end up facing a defeat in implementing the sales-oriented online marketing strategy. Because of this, it is always suggested to take the online marketing services from the right digital marketing company in Punjab. How about counting on Flymedia technology, the best company for digital marketing and web development in Ludhiana? In today’s blog, we are going to study tips and the importance of using google trends for keyword research. So shall we begin? Identification Of The Seasonal Trends When we consider publishing the content as per the seasonal trends, then you must have noticed how effective results it starts giving you. Using google trends is highly beneficial for those who have stepped into some kind of seasonal business that experience the parks and lows based on the seasonal trends. It Saves Your Time In Writing The Content It is advised that you should consider taking the help of google trends before writing any kind of content. It will help you to save your energy and time for the most ranked topics. If you do not check the status of the particular topic on the google trends, then you may keep on writing the falling topics which will eventually cause a considerable effect on your online marketing strategy. Help You To Find The Trending Topics Apart from letting you know about the status of the particular topic, these also help you to find out which topics are trending these days and what information people will like to benefit from. New Keyword Ideas With google trends, you may also come to know what else people usually use as the keyword to gain information when they search for the particular keyword. For example: If you are running a toy shop, then people will not only search for ‘Best educational toys for children”, rather they will also search for “Educative values of XYZ toy”. So the google trends make you prepare for this thing. Help You To Target The Region Sometimes, it happens that what you are selling or offering as services is only needed in the particular region, so the google trend will provide you with information, which area you should target for getting better results. For example: When the skin burning summers have already set in Punjab, then it is still chilly weather in Shimla. Offering the people of Punjab with the soups that go well in winters and not in summers will be an act of foolishness. So the preferable region to be targeted should be Shimla. Using google trends, you can invest your time and energy in promoting your products in the right region. Final Comments If you do not use google trends for optimizing your web pages or website content, then it is high time that you start using it. Or you can preferably take the help of the professionals of flymedia technology – the best digital marketing company.
