Right Strategies to Use Facebook Lead Ads

Facebook lead ads are the best method to reach out to potential clients of your business online, especially on the Facebook platform. Data on users on Facebook is collected by them and used to show them ads according to their interests. It uses a simple form to collect specific types of information such as name, email address and phone number. To expand your business goal, you can include custom questions and different types of instant forms to reach your potential customers online. Are you confused about using these Google ads? Hire a pro from a digital marketing company in India, to run ads for your business and generate more leads. Businesses can also run Ads to Highlight potential customers for your business Collects subscriber information from the company’s Newsletter Encourages your customers to maximise white paper downloads and brochures Know about the interests and behaviour of potential clients Get more people enrolled in programs Facebook Lead Ads are similar to social media ads, but while executing Facebook lead ads, one must know the proper strategy to drive more leads for your business. According to an experienced digital marketer working with the best digital marketing agency in Punjab, the lead ads service on Facebook is a more powerful strategy for converting potential users to your business clients than any other social media ads. The capability of Facebook lead ads is so powerful that it can derive more organic traffic for your business. Following are the few factors on which the success of Facebook Lead Ads depends Ad Creativity Copy Quality Audience Relevance Tips for Boosting Leads with Facebook Ads Narrow Your Audience Different Ads for Different People Visually well-crafted Ad copy Focused Call to Action Short & Valuable Use easy language Beware of Number Create Resonating Perspective Test Your Ad Copy Suitable for Your Business or Not Facebook lead ads are a powerful conversion and lead optimization tool, but whether they are suitable for your business needs or not depends on your marketing needs. Get personalized advice tailored to your marketing needs from the experts of a digital marketing company in Punjab. To increase your website traffic and brand awareness. Ad Format for Google Ads Image Ads: Just a single image showcasing a product or service. A great and quick way to showcase the products. Video Ads: Videos are more engaging as people resonate with video content more easily and quickly. It is a better way to showcase products or storytelling. Carousel Ads: These types of Ads are perfect for showcasing multiple products or services in a single post. Whether you are launching multiple products or showing features of a single product. Slideshow Ads: This ad is more like a looping video made up of multiple images. It helps to create a video-like experience on a budget and helps to reach a wider audience. Conclusion If you are a business owner or digital marketer, knowledge about Facebook lead ads is important. It is an important tool to promote the products and services of a business. It’s a great way to increase engagement and traffic on your website. One of the main advantages of Facebook lead ads is that they show ads in the interest of clients. If you want to unleash the full potential of your Facebook ads for your business, then connect with the expert marketer of FlyMedia Technology, the best digital marketing company Ludhiana.
Which social media marketing is important between Instagram and Facebook

No doubt, social media marketing has taken the world by storm. Different marketing strategies have seen a rise with time. Facebook is still the number one on this list. Till now, there are around 2.701 billion active users. In the last 16 years, Facebook has redefined itself and it is continuing to do so. Through the approach of the Facebook marketing company, the businesses are getting the opportunity to expand themselves. On the other hand, Instagram marketing company have also seen a rise. Instagram came into existence in 2010 and after that its demand has been on the rise. The active monthly users on Instagram are around 1 billion users. The power of social media is on the rise Through social media, networking sites are becoming powerful and businesses are getting increased benefits. What’s even better is that the businesses are getting a platform to go worldwide and increase the ROI with this approach. No doubt, the marketers are integrating different strategies into their business, but here we will help you understand what is the difference between the 2 to make your brand have increased profits. Instagram vs. Facebook by the numbers Although the Facebook head will be an added advantage because the user base is higher. On the other hand, Instagram is extremely strong and it is rising with great numbers. Some of the key statistics of both these are mentioned below: Facebook statistics 2.70 billion monthly active users 96% of active user accounts are accessed through a mobile device 40% of consumers watch videos on Facebook 65 million small businesses have Facebook Pages 74% of marketers use Facebook in terms of brand social marketing. Instagram statistics 1 billion monthly active users Instagram Stories users worldwide count in 500 million 37% of US Internet users are on Instagram 68% of Instagram users visit the platform daily 65% of marketers use Instagram as part of their brand’s social marketing No doubt, both platforms are effective in their way and attract users with different scenarios. The focus of Instagram is to increase user engagement through incorporating visual content. If you are wondering how to take the right step or how to get started then you should reach out to the digital marketers. The professionals will ensure that the right marketing tactics are used to make your business stand out. In the marketing world, Facebook has made its mark which is not with any other platform. Let’s dig deeper to understand what is better between them. Facebook vs. Instagram: audience demographics Understanding the audience demographics can be of great benefit. Both of them have different user bases and creating the strategy accordingly is essential. On Instagram, the user base is younger and these are most of the active users. The majority of the Instagram users are under 30 along with teens. It is seen that with the shift to teens, the trends rise pretty quickly. With this, the companies are trying their best to gain the attention of the younger generation. Well! This does not mean that the older audience is not of that much importance. The added benefit of older consumers is that their income is higher which means your services & products will be used by them. Facebook vs Instagram: user engagement The top metric is that there is added engagement. Through the social media engagement study, it has been seen that the engagement rate with Facebook is 0.09% and with Instagram, it is 1.60%. With Facebook, it is essential to consider the way the content appears in users’ feeds and it is based on algos. The Facebook algorithm has a secret science and there are different strategies with it. Maximizing your audience reach is what every business wants and understanding what brings out the user engagement will be beneficial. No matter which platform you choose, consider the content type along with the audience demographic. Functionality Facebook Facebook is extremely imperative to post informational content. Through the Facebook page, you will get to know about their business, upcoming events, or address. Facebook focuses on the detail-driven aspect. Instagram Instagram is a platform to capture moments. The main purpose of Instagram is to increase engagement which helps in building your brand and make it popular. For example: If you visit a place that has a selected menu, then you can choose easily and quickly. On the other hand, if you have 100 dishes on the menu then the final choice won’t be made with ease. Facebook is like a restaurant with 50 different options. There’s so much you can do from messaging to playing games and watching videos. Facebook provides its users with hundreds of possibilities, and there is truly something for everyone. Instagram is like the burger place downtown that serves two things, burgers and fries. It doesn’t allow you to get distracted and is hyper-focused on a few core features. Which network is best for your business? Be it Facebook or Instagram, it is important to publish the right type of content. Although, not both of them should be treated with the same approach. One content may be perfect for Facebook but not for Instagram & vice versa. The best option is to test it on both platforms and see how well you get the response. Curated Content Facebook is the best choice for curated content. This means the content is not original and most of it is from other accounts. On the other hand, Instagram is best for posting original videos and images. Company News Anything related to the company needs to be posted first on Facebook. Facebook focuses on text, so there are high chances that people would check the updates on it. On the other hand, Instagram will be great to post about the reconstruction progress. Company Events If your company is hosting an event then Instagram will be the right platform. In real-time, you will be posting the images, or do a live feed to connect with the users & tell them what is
Social Media Is Changing For The Betterment

Facebook has truly changed the way we look at the world, it was not like this, say a decade or two away. The developer of Facebook, Mark Z has turned the World Topsy Turvy. A lot has been seen and heard about the # Delete Facebook movement, we saw one of the largest media action take place. Another popular thing started with facebook tool in the web marketing factory. Working together with different business with the huge range of statement, in helping to explain a digital marketing layout which is going to get the best return on investment. Advertising on Facebook allows aiming the users based on sociological and demographic, like: Age of the person Gender of the person Location (where is he / her based ) Interests (based on pages they’ve liked and followed) Income Net worth Occupation Behaviors (People post all their life history or future events online). For example, if someone is going someplace they will post something like” Gurgaon calling” or going to mom dads place, buying a car, I mean everything is shared by everyone. But, what we have heard is that Facebook might change some of the ad policies. Where does all the information come from? Facebook to collect information through its users and Partners, who give them information on activities taking place outside Fb, Even if you not that big facebook addict, and don quite use it, as much as your friends might be, but still please keep the information limited because facebook uses all this information to advertisers, which is not a very good thing. FACEBOOK AUDIENCES AIMING AT CHANGES As per General Data Protection Regulation, Facebook is adapting audiences who advertise through Facebook. Partners with facebook would be able to access whether someone lives in a rented accommodation or has a house of their own. It would then put owners in first-time buyers group. Those who are likely to shift will also become to know by everyone. This will be used by real estate people, residential builders, and everyone related to real estate. People reaching a certain income level were targeted at one point in time; this is another way of aiming at high-end products, like houses or maybe vehicles.
Social Media Branding Facts

All kinds of things are posted on social media for example information, selfies and property for any intended reasons but when it comes to social media branding; right strategies have to be followed. I may have a good idea and valuable information or products to send out to the public but when the strategy is poor, everything runs in ruin. Twitter, Face book, YouTube, websites, blogs, instagram, pinterest and google display plus many more provide platforms for social media branding since the truth is they connect one individual to a another and more people get the chance to view your products and ideas. Benefits of social media branding It captures a wide range of market in different areas and countries hence increasing sales It helps keep your customers updated about the latest information about the products. The Facts to consider in social media branding Social media is crowded and contains a lot but to air out your views and build a brand identity depends on the following techniques; Consistency in blog posts. Always keep information flowing in to keep the minds of the customers on your product. Emphasizing the brand name and identity. Include the logos, taglines in the popular colors Use the right connections. Use networks for example twitter, face book that are frequently used by all people to send your information and images to the public Focus on visual characteristics. Bring out the beauty and uniqueness of the product by using nice colors and right positioning Be aware of competition. You are not the only one using social media; the different advertisers use techniques to pull your customers so always keep that in mind. The basic technique is always with you making your product stand above all others out there. Here at Fly Media Technology we help you promote your brand name, promote your profile and create valuable topics to voice out your information to your customers.
Bermuda Triangle Mystery Solved – #1 On Facebook Trend Explanation

So Wondering around Facebook today I watched on the right side just below my ticker news feed that there was Bermuda Triangle on trends. I just read an article three or four days ago on Bermuda triangle mystery claimed to be solved but I though that was a fluke just like the previous one’s but this one is serious I guess, as it is on #1 in Facebook trend. So I tried reading more articles on this and here is my explanation on the topic and a contribution to the Facebook trends. So first of all who claimed that they have solved it there is a documentary made on this issue by Science Channel who discovered some strange hexagonal-shaped clouds that cover over the area of Bermuda triangle. What’s so special about these hexagonal-shaped Clouds, the special is that these hexagonal clouds are creating winds of 106 kilometres per hour (65 mph) that act as “air bombs” to sink ships and bring down planes. but Is there really a thing like Bermuda triangle, and is there a mystery to be solved. As there are no extra unexplained plane crashes and shipwrecks in the area, despite what you might have heard. What if Bermuda Triangle, Bermuda Triangle refers to a region of ocean bordered by Florida, Bermuda, and Puerto Rico. It came into featuring when in 1950s, a journalist named Edward Van Winkle Jones wrote an article on a large number of ships and planes that had disappeared in the region. But the real deal started in 70s when Charles Berlitz published the best-selling The Bermuda Triangle, and everyone started speculating that their are UFO’s and aliens. But if you will search for more about hoaxes about Bermuda triangle sure you will come across many articles that will tell you about the real truth behind the no evidence about disappearances that happened in there so the mystery solved is just another weather Phenomenon that has been been invented and it is pretty cool.